TikTok’s active user’s by ageĤ7.4% of TikTok users in the U.S.
And only 31.3% of their user base is aged 40 and over. 21.7% of TikTok’s active user’s accounts are 30-39. 22.4% of TikTok’s active user’s accounts are 20-29. Reports on the distribution of TikTok users by age group in the United States in September 2021 indicate that 25% of TikTok’s active users are people aged 10-19. It shows that TikTok’s actual audience reach rate will likely be higher than the figures suggested above. But practically, the company’s tools do not publish any advertising data for users below 18. TikTok’s self-service advertising tools help marketers to target adverts to users above 13. This includes 824.5 million users aged 18 and above on TikTok in October 2021. So you can use it for promoting marketing purposes and hop on the new trend as others! Is TikTok a Good Platform for Marketersīased on data published in the company’s self-service advertising tools, marketers can reach approximately 10.4% of all the people on Earth using the self-serve ads tool on TikTok. There is also room for content such as food, life hacks, jokes, DIY fashion tutorials, and pets videos for those who want to get famous on TikTok in these fields. TikTok is not just for sharing viral dances and lip-syncing videos, though. It shows that the app’s increased momentum won’t be slowing down any time soon. TikTok keeps spreading with strength, notwithstanding ongoing challenges from rival platforms, disputes about data privacy, and restrictions in many zones. People interact with videos by scrolling through their feeds. But now, they can be up to 3 minutes long. These videos could also be as short as 15 seconds. When TikTok was first launched, users could only share 60-second-long videos. TikTok global downloads by quarter: source
TikTok also has feeds such as the user’s will and the ‘for you’ section to help users find videos they want or help content creators to reach more people. Similar to another popular app called ‘Dubsmash,’ TikTok has many features but compared to it, TikTok doesn’t have the limitation of background music and songs. This platform has blending features of Dubsmash, Vine, and Musical.ly apps. TikTok app now has 1 billion users and is expected to reach 1.5 billion users or more in 2022, as its predominance continues worldwide! TikTok was the most downloaded non-game app in the world, according to data from SensorTower, In January 2020.
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In this article, we are going to guide you on how to use Tiktok as a Marketer. If you are a Marketer and want to make money on Tiktok or grow your business, Tiktok is a good place for you. Tiktok users are primarily interested in music, food, travel, and dance. According to reports, this video-sharing social media platform has extended quickly and gained 1 billion global monthly active users. Tiktok platform is a social media network where you can grow your brand as fast as possible.
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